
Amplitude for Engineers
Know what your users need—before they ask
Deliver experiences customers love with feature management powered by real-time insights. Learn fast, ship faster.

Build, target, and release without risk

Build great experiences
Develop features users love with flags powered by user insight.

Target releases seamlessly
Target based on the user attributes you care about to differentiate with ease.

Learn more. Ship faster.
Connect delivery with learning from real-time feedback from every release.
Launching and learning in one platform



- Develop features based on actionable data
- Understand your impact with automated dashboards
- Bolster adoption and usage powered by behavioral insights
See why engineers love Amplitude
Learn how engineering teams use Amplitude to build better digital products.

MySwimPro
MySwimPro decreased its change failure rate from 30% to 6%, increased experiment velocity by 10X, and boosted ARPU by 70%.

Unity
Unity switched from Google Analytics to Amplitude for analysis and feature flags to fine-tune their experiences.

Shift
Learn how the team at Shift uncovered product improvement opportunities using self-serve data and analytics.
Build smarter and faster without sacrificing control or performance
Enhance every release with the tools you need to optimize, all in one place.
Enterprise-ready feature flags
See how new features influence key metrics like user growth and feature adoption to code efficiently.
Auto-generated dashboards
Gain immediate learnings from every release, with insights about feature adoption and engagement.
Full control for flags
Ensure the right team members have access to the right controls to limit risk to your code.
Local evaluation
Deliver highly performant releases with near-zero latency and flexible implementation.
Remote evaluation
Seamlessly target releases based on user context and identity resolution to deliver personalized experiences.
User journeys
Dive deeper to understand where users may be experiencing bugs to isolate and resolve issues faster.

“It used to take us days to figure out what was going on in the product. Now it takes 20 minutes because we drill in, we can see exactly where the problem is, and we can fix it.”
Nick Newell
VP of Engineering, MySwimPro
Resources for engineers

Data-Driven Development: Your Blueprint for Success
See how companies use data-driven development to build smarter and learn how you can get started.

The Role of Feature Management in Successful Product Development
Discover how to use feature management to build innovative products with insights from Forrester Principal Analyst Chris Condo.

Your Guide to Scaling Product-Led Experimentation
Learn product-led growth (PLG) essentials and experimentation strategies to boost innovation and PLG investments.
