Glossary

Learn about analytics, product, and technical terms and get their definitions in our Glossary.

Table of Contents

                                                                                                                                                                                                                                                                                                        Funnel drop-off

                                                                                                                                                                                                                                                                                                        Funnel drop-off refers to the stage in a sales or conversion funnel where users abandon the process, such as leaving a shopping cart before completing a purchase. Identifying and addressing drop-off points helps teams optimize their user experience, reduce friction, and increase conversion rates.

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