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Customer Stories
September 29, 2025

How an analytics makeover saved a beauty subscription service $200K/year

A leading beauty subscription service unlocked a culture of curiosity—and cost savings—with Amplitude.

Ashlyn Warblow
Ashlyn Warblow
Sr. Customer Marketing Manager, Amplitude

Perspectives

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Julia Dillon Headshot
Julia Sholtz
Group Product Marketing Manager, Amplitude
Julia Dillon Headshot
Julia Sholtz
Group Product Marketing Manager, Amplitude
Eric Metelka smiles on a dark background
Eric Metelka
Director of Product Management, Experimentation

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Best Practices

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Michele Morales
Senior Product Marketing Manager, Amplitude
The Product Benchmark Report
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Carmen DeCouto
Manager, Monetization Growth Marketing
Featured Collection

Making every marketing dollar count

Today’s marketing teams aren’t just asked to launch campaigns. They need to show real business impact—revenue, retention, and customer lifetime value—and prove it fast.

Read about how marketers can use the powerful features across the Amplitude Digital Analytics Platform to move from scattered insights to full-funnel optimization—all in one place, and in real time.

Featured Contributors

Learn about analytics, product, and more from industry experts.

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Katie Barnett headshot
Katie Barnett
Director, Product Management, Amplitude
Eric Metelka smiles on a dark background
Eric Metelka
Director of Product Management, Experimentation
Julia Dillon Headshot
Julia Sholtz
Group Product Marketing Manager, Amplitude
Michele Morales Headshot
Michele Morales
Senior Product Marketing Manager, Amplitude