ForeFlight
Customer Stories
June 30, 2025

How ForeFlight Saved $150K Yearly by Clearing Data Clutter

With Amplitude, ForeFlight improved data governance and launched a more data-driven culture.

Sara Baker, Sr. Analytics Product Manager at ForeFlight
Sara Baker
Senior Analytics Product Manager, ForeFlight

Perspectives

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Phil Burch
Group Product Marketing Manager, Amplitude
Jim Kultgen
Jim Kultgen
Product Strategist & Evangelist

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Best Practices

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Featured Collection

Making every marketing dollar count

Today’s marketing teams aren’t just asked to launch campaigns. They need to show real business impact—revenue, retention, and customer lifetime value—and prove it fast.

Read about how marketers can use the powerful features across the Amplitude Digital Analytics Platform to move from scattered insights to full-funnel optimization—all in one place, and in real time.

Featured Contributors

Learn about analytics, product, and more from industry experts.

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Katie Barnett headshot
Katie Barnett
Director, Product Management, Amplitude
Julia Dillon Headshot
Julia Dillon
Group Product Marketing Manager, Amplitude
Francois-Ajenstat-headshot
Francois Ajenstat
Chief Product Officer, Amplitude
Michele Morales Headshot
Michele Morales
Senior Product Marketing Manager, Amplitude