Best Practices
Why We Didn’t Build Auto-tracking for Amplitude
Auto-tracking doesn’t eliminate work. It shifts work to a less scalable process.
Best Practices
Best Practices
Why We Didn’t Build Auto-tracking for Amplitude
Auto-tracking doesn’t eliminate work. It shifts work to a less scalable process.
Best Practices
Funnel Analysis Examples and Case Studies in 5 Industries
The customer journey is unique to your product and industry. Learn how a funnel analysis looks in five sectors—B2B SaaS, consumer tech, ecommerce, fin...
Best Practices
4 Ways Customer Analytics Software Can Help You Build Better Products
Use customer data to set a clear direction for product development.
Best Practices
Customer Cohort Analysis vs User Cohort Analysis: What’s The Difference?
Your product has many users. When you analyze them by cohorts, you should focus on a specific group–like revenue-driving customers–to better understan...
Best Practices
3 Strategies to Improve Your Customer Retention Rate
Each of these strategies is designed for a specific cohort—new users, current users, and resurrected users—to drive retention.
Best Practices
3 Ways to Use Conversion Analysis on Your Website
The shopping cart, landing page, and blog post are three areas of your website primed for conversion analysis.
Best Practices
How to Engage Your Target Customer with Cohort Marketing
Cohort analysis can supercharge your marketing campaigns by helping you optimize your acquisition channels, surface the most engaging content, and cre...
Best Practices
How to Accelerate Your Digital Marketing Funnel with Customer Data
Use customer data to create user cohorts that supercharge your growth marketing efforts at every stage of the funnel.
Best Practices
The 4 Truths of Data Management for Product Analytics
Use these principles to establish a system that keeps data consistent, helps your team answer questions, and prepares the taxonomy for future needs.
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