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Process map that says goal, actor, impact, and deliverable
Best Practices
May 3, 2024

The Art of Impact Mapping: 4 Steps to Create Your Own Map

Understand the role of impact mapping in successful product development.

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Courtney Burry
Vice President of Product, Partner, and Customer Marketing, Amplitude
Data lake vs warehouse vs lakehouse
Best Practices
May 3, 2024
Data Lake vs. Data Warehouse vs. Data Lakehouse: Understanding the Differences
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Michele Morales
Senior Product Marketing Manager, Amplitude
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Best Practices
April 26, 2024
Top 3 Benefits of Cross-Device Tracking in 2024
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Luis Romero
Director of Product Marketing
Image of two rulers to illustrate the idea of metrics
Best Practices
April 19, 2024
The Complete Guide to Product Benchmarks
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
Amplitude Pathfinder chart on a laptop screen
Best Practices
April 12, 2024
Data Storytelling: The Skill Every Analytics Pro Should Master
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
A team using product discovery techniques
Best Practices
April 5, 2024
Product Discovery: Definition, Benefits, and Techniques
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
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Best Practices
March 29, 2024
How To Identify and Use Actionable Metrics Across Your Company
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Nate Franklin
Director, Product Marketing, Amplitude
Amplitude Guide to Product Metrics
Pie chart visual
Best Practices
March 22, 2024
Why You Need Customer Segmentation Software in 2024
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Julia Dillon
Senior Product Marketing Manager, Amplitude
Visual of customer churn formula
Best Practices
March 15, 2024
Churn Rate Formula: How to Calculate and Analyze Churn
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
Feedback icons
Best Practices
March 8, 2024
5 Best Ways to Collect Trustworthy Customer Feedback
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
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Best Practices
February 29, 2024
Improve Customer Experience with These 3 Tips
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Pragnya Paramita
Group Product Marketing Manager, Amplitude
Monitor with Amplitude retention analysis chart.
Best Practices
February 23, 2024
What Is User Retention? Plus 5 Ways to Improve it
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude