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Perspectives
April 22, 2025

Driving Digital Transformation: 4 Leadership Principles from Salesforce’s Janani Narayanan

Get to know the winner of this year's Product 50 Best Digital Transformation Product Leader award

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Marianne Ridgeway
Sr. Communications Manager
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Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

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Mandy Chatigny
Senior Manager of Digital and Product (App) Insights and Analytics at Ultra Mobile and Mint Mobile
The North Star Playbook
Featured Contributors

Learn about analytics, product, and more from industry experts.

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Julia Dillon
Group Product Marketing Manager, Amplitude
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Phil Burch
Group Product Marketing Manager, Amplitude
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Francois Ajenstat
Chief Product Officer, Amplitude
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Michele Morales
Senior Product Marketing Manager, Amplitude