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Image of Noorisingh Saini
Noorisingh Saini

Global Content Marketing Manager, Amplitude

Noorisingh Saini is a data-driven marketer managing global content marketing at Amplitude. Previously, she managed all customer identity content at Okta. Noorisingh graduated from Yale University with a degree in Cognitive Science.

Posts by Noorisingh

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Product
Introducing Amplitude on Amplitude

Dec 22, 2025

3 min read

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Insights
The product benchmarks every retail and ecommerce company should know

Dec 18, 2025

5 min read

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The product benchmarks every financial services company should know

Dec 16, 2025

5 min read

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The product benchmarks every B2B technology company should know

Dec 11, 2025

5 min read

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Insights
The leaky bucket problem: More users don’t mean more long-term growth

Oct 2, 2025

13 min read

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AARRR: Come aboard the pirate metrics framework

May 28, 2025

16 min read

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15 important product metrics you should track

May 28, 2025

9 min read

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How to complete an accurate sales funnel analysis (with examples)

Nov 6, 2024

10 min read

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Meet the Product 50 Winner: Brian Elmi

Sep 25, 2024

7 min read

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Customer acquisition cost formula: Boost business performance

Jul 31, 2024

15 min read

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Meet the Product 50 Winner: Avantika Gomes

Jul 30, 2024

8 min read

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How to calculate, interpret & improve SaaS LTV

Jul 29, 2024

12 min read

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