Perspectives - Articles from the Amplitude Blog

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Making Diagnostic Analytics Trustworthy

Customers won’t take your word for it. Diagnostic AI needs to prove its accuracy.

Henry Arbolaez

Senior Software Engineer

Dec 18, 2025

7 min read

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The Product Benchmarks Every Retail and Ecommerce Company Should Know

Dec 18, 2025

5 min read

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Why Context Engineering Matters More Than Prompt Engineering

Dec 16, 2025

9 min read

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The Product Benchmarks Every Financial Services Company Should Know

Dec 16, 2025

5 min read

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The Product Benchmarks Every B2B Technology Company Should Know

Dec 11, 2025

5 min read

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Vibe Check Part 3: When Vibe Marketing Goes Off the Rails

Dec 4, 2025

8 min read

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Marketing Analytics in 2026: Predictions from the People Who Measure Everything

Nov 25, 2025

9 min read

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The Hidden ROI of Winning Back Users

Nov 24, 2025

15 min read

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Data Governance in the AI Era

Nov 21, 2025

9 min read

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How High-Quality Data Fuels Success in the Age of AI

Nov 19, 2025

7 min read

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How to Appear More Often in ChatGPT: An AI Visibility Deep Dive

Nov 17, 2025

10 min read

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Top Five User Research Pitfalls and How to Avoid Them

Nov 11, 2025

11 min read

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Time to Value: The Key to Driving User Retention

Nov 9, 2025

14 min read

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