Blog

Acquisition

Quillbot usage: A man types on a laptop at a wooden table
Customer Stories
March 4, 2025
QuillBot's User-First, Data-Driven Approach Boosts Signups by 30%
Nikhil Agrawal Headshot
Nikhil Agrawal
Product & Engineering Lead at QuillBot
Romain Finot, Product Growth Advisor, shares his story about using Amplitude
Customer Stories
February 25, 2025
The Case of the Disappearing Users During Onboarding
Romain Finot, Product Growth Advisor
Romain Finot
Product Growth Advisor
A young couple on a coastal vista use the vespexx app together, strengthening their relationship.
Customer Stories
February 5, 2025
Vespexx Makes Key Connections, Growing Monthly Active Users by 9x
Heesue Jang Headshot
Heesue Jang
Growth Manager at Vespexx
Jamie Dunbar Smyth shares his story about using Amplitude
Customer Stories
February 3, 2025
How to Measure True ROAS in Ecommerce: Amplitude + Shopify
Jamie Dunbar Smyth smiles. He has chin-length hair and a dark t-shirt.
Jamie Dunbar Smyth
Growth Advisor
3 Mistakes You're Making with Month-Over-Month Growth Rates Card
Perspectives
November 8, 2024
Month-Over-Month Growth: How to Calculate & Avoid Common Mistakes
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Archana Madhavan
Instructional Designer
How to create a product differentiation strategy
Best Practices
October 9, 2024
How to Create a Product Differentiation Strategy That Works (Examples & Tools)
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Darshil Gandhi
Director, Product Marketing at Amplitude
Free trial conversion
Best Practices
August 16, 2024
The Complete Guide to Increasing Free Trial Conversion
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Andrea Wang
Former Principal Product Manager, Growth, Amplitude
Digital Transformation Examples
Best Practices
August 8, 2024
Digital Transformation Case Studies: 3 Successful Brand Examples
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Mallory Busch
Product Marketer, dbt Labs
Marketing Forecasting
Best Practices
August 7, 2024
Marketing Forecasting 101: Steps, Benefits, and Data to Use
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Austin Welborn
Senior Customer Success Manager, Amplitude
Scattered colorful computer mice
Best Practices
August 2, 2024
Click-Through Rate (CTR): How to Calculate and Increase Your CTR
Katie Geer photo
Katie Geer
Product Manager, Amplitude
How to calculate CAC
Best Practices
July 31, 2024
Customer Acquisition Cost Formula: Boost Business Performance
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
15 Important Product Metrics
Perspectives
July 23, 2024
15 Important Product Metrics You Should Track
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Noorisingh Saini
Global Content Marketing Manager, Amplitude