Blog

Monetization

Free trial conversion
Best Practices
August 16, 2024
The Complete Guide to Increasing Free Trial Conversion
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Andrea Wang
Former Principal Product Manager, Growth, Amplitude
Marketing Forecasting
Best Practices
August 7, 2024
Marketing Forecasting 101: Steps, Benefits, and Data to Use
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Austin Welborn
Senior Customer Success Manager, Amplitude
How to calculate CAC
Best Practices
July 31, 2024
Customer Acquisition Cost Formula: Boost Business Performance
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
15 Important Product Metrics
Perspectives
July 23, 2024
15 Important Product Metrics You Should Track
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
People looking at a computer
Perspectives
July 16, 2024
Customer Success in B2B SaaS: Best Practices for Retention & Expansion
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Laura Granahan
Principal Customer Success Manager, Amplitude
Laura Schaffer webinar recap
Perspectives
June 25, 2024
Set Teams up for Product-led Growth Success
Shab | Sr. Account Based Marketing Manager, Amplitude
Shab Jahan
Sr. Account Based Marketing Manager, Amplitude
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Perspectives
June 5, 2024
How to Achieve Profitable Growth through Your Pricing Strategy
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Ibrahim Bashir
VP of Product, Amplitude
Recurring Revenue 101: MRR vs. ARR
Best Practices
June 3, 2024
Recurring Revenue 101: MRR vs. ARR
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Rachel Torres
Group Product Marketing Manager, Amplitude
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Inside Amplitude
May 14, 2024
How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization
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Carmen DeCouto
Manager, Monetization Growth Marketing
Abstract balance beam with money and piggy bank
Perspectives
March 5, 2024
Top 10 Metrics to Measure Freemium and Free Trial Performance
Carmen DeCouto headshot
Carmen DeCouto
Manager, Monetization Growth Marketing
Luni-Data-Collaboration
Customer Stories
January 25, 2024
How Luni Uses Data to Foster Collaboration and Boost Business Outcomes
Omada, COO, Adrien Dulong
Adrien Dulong
Chief Operating Officer
A picture abstractly representing customers converting to paid customers to get more value
Perspectives
November 21, 2023
The Art of Upgrading: Strategies for Freemium Success
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Ibrahim Bashir
VP of Product, Amplitude