Platform
One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

Insights

  • Analytics icon
    Product Analytics
    Understand the full user journey
  • marketing analytics
    Marketing Analytics
    Get the metrics you need with one line of code
  • session replay icon
    Session Replay
    Visualize sessions based on events in your product
  • Heatmaps icon
    Heatmaps
    Visualize clicks, scrolls, and engagement
  •  AI icon
    AI
    Self-service data meets self-service intelligence
  • Product Analytics
  • Marketing Analytics
  • Session Replay
  • Heatmaps
  • AI

Action

  • Guides and Surveys
    Guide your users and collect feedback
  • feature experimentation
    Feature Experimentation
    Innovate with personalized product experiences
  • web experimentation
    Web Experimentation
    Drive conversion with A/B testing powered by data
  • feature management
    Feature Management
    Build fast, target easily, and learn as you ship
  • Activation
    Unite data across teams
  • Guides and Surveys
  • Feature Experimentation
  • Web Experimentation
  • Feature Management
  • Activation

Data

  •  Warehouse-native icon
    Warehouse-native Amplitude
    Unlock insights from your data warehouse
  • Data Management icon
    Data Governance
    Complete data you can trust
  • Security and privacy icon
    Security & Privacy
    Keep your data secure and compliant
  • Integrations icon
    Integrations
    Connect Amplitude to hundreds of partners
  • Warehouse-native Amplitude
  • Data Governance
  • Security & Privacy
  • Integrations
Platform
One platform, countless insights
Get fast and easy access to customer insights at every step of their journey
Amplitude Platform
Amplitude Platform

Insights

  • Analytics icon
    Product Analytics
    Understand the full user journey
  • marketing analytics
    Marketing Analytics
    Get the metrics you need with one line of code
  • session replay icon
    Session Replay
    Visualize sessions based on events in your product
  • Heatmaps icon
    Heatmaps
    Visualize clicks, scrolls, and engagement
  •  AI icon
    AI
    Self-service data meets self-service intelligence
  • Product Analytics
  • Marketing Analytics
  • Session Replay
  • Heatmaps
  • AI

Action

  • Guides and Surveys
    Guide your users and collect feedback
  • feature experimentation
    Feature Experimentation
    Innovate with personalized product experiences
  • web experimentation
    Web Experimentation
    Drive conversion with A/B testing powered by data
  • feature management
    Feature Management
    Build fast, target easily, and learn as you ship
  • Activation
    Unite data across teams
  • Guides and Surveys
  • Feature Experimentation
  • Web Experimentation
  • Feature Management
  • Activation

Data

  •  Warehouse-native icon
    Warehouse-native Amplitude
    Unlock insights from your data warehouse
  • Data Management icon
    Data Governance
    Complete data you can trust
  • Security and privacy icon
    Security & Privacy
    Keep your data secure and compliant
  • Integrations icon
    Integrations
    Connect Amplitude to hundreds of partners
  • Warehouse-native Amplitude
  • Data Governance
  • Security & Privacy
  • Integrations
Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

Industry

  • Financial Services icon
    Financial Services
    Personalize the banking experience
  • B2B icon
    B2B
    Maximize product adoption
  • Media icon
    Media
    Identify impactful content
  • Healthcare industry icon
    Healthcare
    Simplify the digital healthcare experience
  • Ecommerce icon
    Ecommerce
    Optimize for transactions
  • Financial Services
  • B2B
  • Media
  • Healthcare
  • Ecommerce

Use Case

  • Acquisition Icon
    Acquisition
    Get users hooked from day one
  • Retention icon
    Retention
    Understand your customers like no one else
  • Monetization icon
    Monetization
    Turn behavior into business
  • Acquisition
  • Retention
  • Monetization

Team

  • product icon
    Product
    Fuel faster growth
  • data icon
    Data
    Make trusted data accessible
  • engineering
    Engineering
    Ship faster, learn more
  • marketing icon
    Marketing
    Build customers for life
  • Product
  • Data
  • Engineering
  • Marketing

Size

  • startup icon
    Startups
    Free analytics tools for startups
  • Enterprise Icon
    Enterprise
    Advanced analytics for scaling businesses
  • Startups
  • Enterprise
Solutions
Solutions that drive business results
Deliver customer value and drive business outcomes
Amplitude Solutions
Amplitude Solutions

Industry

  • Financial Services icon
    Financial Services
    Personalize the banking experience
  • B2B icon
    B2B
    Maximize product adoption
  • Media icon
    Media
    Identify impactful content
  • Healthcare industry icon
    Healthcare
    Simplify the digital healthcare experience
  • Ecommerce icon
    Ecommerce
    Optimize for transactions
  • Financial Services
  • B2B
  • Media
  • Healthcare
  • Ecommerce

Use Case

  • Acquisition Icon
    Acquisition
    Get users hooked from day one
  • Retention icon
    Retention
    Understand your customers like no one else
  • Monetization icon
    Monetization
    Turn behavior into business
  • Acquisition
  • Retention
  • Monetization

Team

  • product icon
    Product
    Fuel faster growth
  • data icon
    Data
    Make trusted data accessible
  • engineering
    Engineering
    Ship faster, learn more
  • marketing icon
    Marketing
    Build customers for life
  • Product
  • Data
  • Engineering
  • Marketing

Size

  • startup icon
    Startups
    Free analytics tools for startups
  • Enterprise Icon
    Enterprise
    Advanced analytics for scaling businesses
  • Startups
  • Enterprise
Resources

Learn

  • Blog icon
    Blog
    Thought leadership from industry experts
  • Resource Center
    Resource Center
    Expertise to guide your growth
  • Glossary icon
    Glossary
    Learn about analytics, product, and technical terms
  • Template icon
    Templates
    Amplitude template library
  • explore hub
    Explore Hub
    Detailed guides on product and web analytics
  • Blog
  • Resource Center
  • Glossary
  • Templates
  • Explore Hub

Connect

  • Community icon
    Community
    Connect with peers in product analytics
  • Events icon
    Events
    Register for live or virtual events
  • Customers icon
    Customers
    Discover why customers love Amplitude
  • partners
    Partners
    Accelerate business value through our ecosystem
  • Community
  • Events
  • Customers
  • Partners

Support & Services

  • Help Center icon
    Customer Help Center
    All support resources in one place: policies, customer portal, and request forms
  • Developer Hub icon
    Developer Hub
    Integrate and instrument Amplitude
  • Academy icon
    Academy & Training
    Become an Amplitude pro
  • services icon
    Professional Services
    Drive business success with expert guidance and support
  • platform updates icon
    Platform Updates
    See what's new from Amplitude
  • Customer Help Center
  • Developer Hub
  • Academy & Training
  • Professional Services
  • Platform Updates

Tools

  • Benchmarks icon
    Benchmarks
    Understand how your product compares
  • product tracking
    Tracking Guides
    Learn how to track events and metrics with Amplitude
  • Maturity Assessment
    Maturity Assessment
    Evaluate your digital experience maturity and uncover growth opportunities
  • Benchmarks
  • Tracking Guides
  • Maturity Assessment
Resources

Learn

  • Blog icon
    Blog
    Thought leadership from industry experts
  • Resource Center
    Resource Center
    Expertise to guide your growth
  • Glossary icon
    Glossary
    Learn about analytics, product, and technical terms
  • Template icon
    Templates
    Amplitude template library
  • explore hub
    Explore Hub
    Detailed guides on product and web analytics
  • Blog
  • Resource Center
  • Glossary
  • Templates
  • Explore Hub

Connect

  • Community icon
    Community
    Connect with peers in product analytics
  • Events icon
    Events
    Register for live or virtual events
  • Customers icon
    Customers
    Discover why customers love Amplitude
  • partners
    Partners
    Accelerate business value through our ecosystem
  • Community
  • Events
  • Customers
  • Partners

Support & Services

  • Help Center icon
    Customer Help Center
    All support resources in one place: policies, customer portal, and request forms
  • Developer Hub icon
    Developer Hub
    Integrate and instrument Amplitude
  • Academy icon
    Academy & Training
    Become an Amplitude pro
  • services icon
    Professional Services
    Drive business success with expert guidance and support
  • platform updates icon
    Platform Updates
    See what's new from Amplitude
  • Customer Help Center
  • Developer Hub
  • Academy & Training
  • Professional Services
  • Platform Updates

Tools

  • Benchmarks icon
    Benchmarks
    Understand how your product compares
  • product tracking
    Tracking Guides
    Learn how to track events and metrics with Amplitude
  • Maturity Assessment
    Maturity Assessment
    Evaluate your digital experience maturity and uncover growth opportunities
  • Benchmarks
  • Tracking Guides
  • Maturity Assessment
Pricing
Pricing
Login
Contact salesGet started
Blog
Perspectives
Best Practices
Inside Amplitude
Customer Stories
Contributors
  • Perspectives
  • Best Practices
  • Inside Amplitude
  • Customer Stories
  • Contributors

Product 50

Nimisha Sharath of Uber on a Product 50 award background
Perspectives
May 6, 2025
Rising Fast: 4 Innovation Lessons from Uber’s Nimisha Sharath
marianne headshot
Marianne Ridgeway
Sr. Communications Manager
Janani Narayanan of Salesforce smiles in front of a Product 50 background
Perspectives
April 22, 2025
Driving Digital Transformation: 4 Leadership Principles from Salesforce’s Janani Narayanan
marianne headshot
Marianne Ridgeway
Sr. Communications Manager
graphic for celebrating the product 50 winners
Perspectives
April 8, 2025
Recognizing the Top 50 Product and Growth Leaders Around the World
marianne headshot
Marianne Ridgeway
Sr. Communications Manager
Product 50 logo graphic
Inside Amplitude
December 4, 2024
Now Open: Nominations for the 2025 Product 50 Awards
Francois-Ajenstat-headshot
Francois Ajenstat
Chief Product Officer, Amplitude
Brian Elmi, SVP of Product at Drata
Perspectives
September 25, 2024
Meet the Product 50 Winner: Brian Elmi
Image of Noorisingh Saini
Noorisingh Saini
Global Content Marketing Manager, Amplitude
Avantika Gomes Product 50
Perspectives
July 30, 2024
Meet the Product 50 Winner: Avantika Gomes
Image of Noorisingh Saini
Noorisingh Saini
Global Content Marketing Manager, Amplitude
Product 50 Winner: Shahzad Shaikh
Perspectives
June 6, 2024
Meet the Product 50 Winner: Shahzad Shaikh
Image of Noorisingh Saini
Noorisingh Saini
Global Content Marketing Manager, Amplitude
Product 50 Winner: Adam Nash
Perspectives
May 22, 2024
Meet the Product 50 Winner: Adam Nash
Image of Noorisingh Saini
Noorisingh Saini
Global Content Marketing Manager, Amplitude
Product 50 2024
Inside Amplitude
April 2, 2024
Advice From the World’s Top Product and Growth Leaders
Image of Grace Lynch
Grace Lynch
Senior Communications Manager, Amplitude
Product 50 2024 Winners
Inside Amplitude
March 19, 2024
Celebrating the Top 50 Product and Growth Leaders Around the World
Image of Grace Lynch
Grace Lynch
Senior Communications Manager, Amplitude
A Product 50 lockup highlighting the inaugural winners of Product 50
Perspectives
December 13, 2023
A Spotlight on the Inaugural Product 50 winners
headshot of content marketing leader Mallory Mast
Mallory Mast
Director of Content Marketing
Platform
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  • Feature Experimentation
  • Feature Management
  • Web Analytics
  • Web Experimentation
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  • Activation
  • Guides and Surveys
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  • Glossary
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