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Marketing Analytics

Learn how Amplitude’s powerful integration with HubSpot can help marketers drive eight times better conversions compared to marketing-qualified leads (MQLs).
Inside Amplitude
September 18, 2024
Goodbye MQLs: Why Product-Qualified Leads Drive Faster Growth
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Phil Burch
Group Product Marketing Manager, Amplitude
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Best Practices
August 27, 2024
Bounce Rate: How to Calculate & What's a Good Average
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Katie Geer
Product Manager, Amplitude
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Best Practices
August 2, 2024
Click-Through Rate (CTR): How to Calculate and Increase Your CTR
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Katie Geer
Product Manager, Amplitude
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Perspectives
June 20, 2024
Top 10 Ways Marketers Love to Use Amplitude
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Rachel Torres
Group Product Marketing Manager, Amplitude
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Best Practices
June 14, 2024
Marketing Strategy Template: How to Create a Marketing Plan
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Rachel Torres
Group Product Marketing Manager, Amplitude
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Inside Amplitude
May 29, 2024
Grow Your Website with Confidence: Introducing the Amplitude for WordPress Plugin
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Weston Clarke
Principal Product Manager, Amplitude
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Inside Amplitude
May 29, 2024
Web Analytics, Reimagined
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Rachel Torres
Group Product Marketing Manager, Amplitude
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Inside Amplitude
May 21, 2024
How Amplitude Uses Amplitude to Drive Website Engagement
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Katie Geer
Product Manager, Amplitude
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Inside Amplitude
May 14, 2024
How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization
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Carmen DeCouto
Manager, Monetization Growth Marketing
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Inside Amplitude
May 9, 2024
How Amplitude Uses Amplitude to Boost Long-Term Retention
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Lilli Clark
Manager, Retention Growth Marketing, Amplitude
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Inside Amplitude
May 2, 2024
How Amplitude Uses Amplitude to Build Data-Informed Growth Strategies
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Franciska Dethlefsen
Head of Growth Marketing
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Inside Amplitude
April 10, 2024
Driving Growth with Amplitude Part 2: Measuring Campaign Impact
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Jennifer Rudin
Senior Data Strategist, Amplitude