
Alicia Chang
Product Marketing Manager
Alicia is a Product Marketing Manager at Amplitude, focused on helping marketing teams get the most out of their AI and analytics. She helps brands learn how Amplitude's AI agents and built-in actionability turn data into personalized, automated, and better converting customer journeys.
Posts by Alicia

Beyond last-touch attribution: Find out which interactions really matter
Jun 25, 2026
3 min read

Optimizing core web vitals with Amplitude’s Global Agent
May 20, 2026
4 min read

How VEED evolved its AI search strategy
Apr 29, 2026
3 min read

AI-driven marketers have a focus problem
Apr 10, 2026
8 min read