B2B SaaS

North Star SaaS Provider, two men sharing a clever work insight with laptops in front of them
Customer Stories
December 20, 2024
North Star Metric: How a Top SaaS Provider Set Retention Records
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Ari Hoffman
Former Director of Customer Advocacy and Community, Amplitude
SaaS Cohort Analysis
Best Practices
September 27, 2024
How to Perform a SaaS Cohort Analysis to Reduce Churn
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Carolyn Feibleman
Principal Product Manager, Amplitude
Brian Elmi, SVP of Product at Drata
Perspectives
September 25, 2024
Meet the Product 50 Winner: Brian Elmi
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
Franciska & Laura
Perspectives
August 13, 2024
Sales-Led Growth vs. Product-Led Growth: Why Not Both?
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Michele Morales
Senior Product Marketing Manager, Amplitude
Avantika Gomes Product 50
Perspectives
July 30, 2024
Meet the Product 50 Winner: Avantika Gomes
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
SaaS LTV
Best Practices
July 29, 2024
How to Calculate, Interpret & Improve SaaS LTV
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
People looking at a computer
Perspectives
July 16, 2024
Customer Success in B2B SaaS: Best Practices for Retention & Expansion
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Laura Granahan
Former Principal Customer Success Manager, Amplitude
Product 50 Winner: Shahzad Shaikh
Perspectives
June 6, 2024
Meet the Product 50 Winner: Shahzad Shaikh
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
A picture abstractly representing customers converting to paid customers to get more value
Perspectives
November 21, 2023
The Art of Upgrading: Strategies for Freemium Success
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Ibrahim Bashir
Former VP of Product, Amplitude
9 Best Pricing Strategies for SaaS Business Models
Best Practices
December 6, 2022
9 Best Pricing Strategies for SaaS Business Models
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Noorisingh Saini
Global Content Marketing Manager, Amplitude
Blog_360Learning
Customer Stories
April 21, 2022
Building Transparency, Autonomy, and a Collaborative Culture with Amplitude
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Alice Leducq
Product Director, 360Learning