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Perspectives
September 18, 2025

9 Collaboration Best Practices for Better Digital Experiences

Make cross-functional collaboration your superpower in delivering digital products and experiences.

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Julia Sholtz
Group Product Marketing Manager, Amplitude

Perspectives

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Julia Sholtz
Group Product Marketing Manager, Amplitude
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Eric Metelka
Director of Product Management, Experimentation

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Best Practices

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Michele Morales
Senior Product Marketing Manager, Amplitude
The Product Benchmark Report
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Julia Sholtz
Group Product Marketing Manager, Amplitude
Featured Collection

Making every marketing dollar count

Today’s marketing teams aren’t just asked to launch campaigns. They need to show real business impact—revenue, retention, and customer lifetime value—and prove it fast.

Read about how marketers can use the powerful features across the Amplitude Digital Analytics Platform to move from scattered insights to full-funnel optimization—all in one place, and in real time.

Featured Contributors

Learn about analytics, product, and more from industry experts.

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Katie Barnett
Director, Product Management, Amplitude
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Julia Sholtz
Group Product Marketing Manager, Amplitude
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Francois Ajenstat
Chief Product Officer, Amplitude
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Michele Morales
Senior Product Marketing Manager, Amplitude