Posts by Katie

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Insights
Business analytics vs. business intelligence: How to choose the right one
Apr 2, 2025
9 min read

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Bounce rate: How to calculate & what's a good average
Aug 27, 2024
7 min read

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Click-through rate (CTR): How to calculate and increase your CTR
Aug 2, 2024
8 min read

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Product
How Amplitude uses Amplitude to drive website engagement
May 21, 2024
7 min read

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Product
How Amplitude uses Amplitude to improve website acquisition
Nov 20, 2023
6 min read

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Product
Introducing product benchmarks
Sep 26, 2023
3 min read

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What is a go-to-market strategy? GTM 101
Aug 7, 2023
10 min read
