Glossary

Learn about analytics, product, and technical terms and get their definitions in our Glossary.

Table of Contents

                                                                                                                                                                                                                                                                                                        Drop-off rate

                                                                                                                                                                                                                                                                                                        Drop-off rate tracks the percentage of users who abandon a process or action before completion, such as leaving a checkout process midway. By identifying and addressing areas where drop-offs occur, businesses can optimize user flow and improve conversion rates.

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