Glossary

Learn about analytics, product, and technical terms and get their definitions in our Glossary.

Table of Contents

                                                                                                                                                                                                                                                                                                        Weekly active users (WAU)

                                                                                                                                                                                                                                                                                                        Weekly active users (WAU) measures how many unique users are active over a seven-day window. It balances short-term spikes with long-term trends, helping teams understand medium-term engagement and user retention.

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